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Conjoint analysis (Marketing)

LC control no.sh 94001705
Topical headingConjoint analysis (Marketing)
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Variant(s)Benefit structure analysis (Marketing)
Conjoint measurement (Marketing)
Trade-off analysis (Marketing)
See alsoMarketing
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Found inUMI business vocab.
Ostrow, R. Dict. of marketing.
LC data base, 3/05/94.