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Customer loyalty programs

LC control no.sh 97009093
LC classificationHF5415.525
Topical headingCustomer loyalty programs
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Variant(s)Frequency marketing programs
Loyalty marketing programs
See alsoMarketing
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Customer clubs
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Found inWork cat.: 97-48985: Butscher, S. Customer clubs and loyalty programmes, 1998.
ABI/Inform, Dec. 16, 1997.
WWW, Jan. 5, 1998 (frequency marketing programs; loyalty marketing programs)