| LC control no. | n 80067997 |
|---|---|
| Descriptive conventions | rda |
| Personal name heading | Trout, Jack |
| Variant(s) | Ṭirāṭ, Jāk Trout, John Francis ジャック・トラウト |
| Birth date | 1935-01-31 |
| Death date | 2017-06-04 |
| Place of birth | Manhattan (New York, N.Y.) |
| Place of death | Greenwich (Conn.) |
| Field of activity | Marketing Advertising Positioning (Advertising) |
| Profession or occupation | Marketing executives Advertising executives |
| Special note | Machine-derived non-Latin script reference project. Non-Latin script reference not evaluated. |
| Found in | Ries, Al. Positioning, c1981 (a.e.) t.p. (Jack Trout, pres., Trout & Ries Advertising, inc.) Mārkkeṭṭiṅ, 2004: t.p. (Jāk Ṭirāṭ) New York times WWW site, viewed June 7, 2017 (in obituary published June 7: Jack Trout; b. John Francis Trout, Jan. 31, 1935, Manhattan; d. Sunday [June 4, 2017], Greenwich, Conn., aged 82; marketing strategist who viewed business as a Clausewitzian battlefield in which companies outflank their rivals in part by embedding their messages in consumers' minds through a concept known as positioning) |
| Associated language | eng |
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