| LC control no. | no2010106249 |
|---|---|
| Personal name heading | Nufer, Gerd |
| Found in | Relationship marketing in sports, 2010: t.p. (Gerd Nufer) p. 4 of cover (Dr Gerd Nufer is prof. of marketing and management at ESB Business School, Reutlingen University and associate prof. of marketing at FOM Stuttgart, Germany; worked as project leader for an international strategy and marketing consultancy; research foci are event marketing and management, sponsorship, ambush marketing and sports marketing and management in general) |
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