| LC control no. | sh 85001201 |
|---|---|
| LC classification | HF5861 HF5863 |
| Topical heading | Advertising fliers |
| Variant(s) | Circulars, Advertising Fliers, Advertising Flyers, Advertising Handbills, Advertising |
| See also | Advertising, Newspaper Trade literature |
| Found in | Archer, B. Trade literature cataloguing and classification guidelines, 2004: PDF p. 4 (Trade literature can be defined as promotional literature produced by, or on behalf of, manufacturers or retailers describing goods for sale. Historic examples of trade literature include trade cards, bill-heads and price lists as well as more extensive multi-paged catalogues. Current examples of trade literature can appear in a range of formats including data sheets, brochures, catalogues, loose-leaf binders, microfiche, CD-ROMs and most recently web pages.) The ALA glossary of library and information science, 1983 (trade literature: Catalogs and other advertising or promotional material distributed by business firms, usually free of charge) |
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